Professional Development Committee
Top 10 Marketing Mistakes
Colleges Make
a professional development opportunity offered through
Stamats
December 8, 2:30 - 4:30 PM
MEEM 111
What
are the 10 biggest mistakes made in marketing and recruiting?
How do you know if your institution is guilty? How can you
avoid making the same mistakes in the future? What are the
most overlooked keys to success in recruiting and marketing
efforts? This session will address these important questions
and more. The top 10 will draw on some actual experiences
and examples shared by colleagues at conferences over the
last several years. The names, of course, will be changed
to protect the innocent.
Messages That Matter: Strategies to Help Get the Word Out
Getting the message
across to a busy audience in an over-communicated society
is one of the biggest challenges that colleges and universities
face. This highly visual and fast-moving session reviews a
handful of critical messaging tools that will help you communicate
messages that are relevant, remembered, and repeated.
